Bloom Money
Hi, we’re Jaimie and Liv.
CFO, Profit coach and financial therapists.
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The Truth About Profit and Cash Flow: What Your Books Are Really Telling You
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The Truth About Profit and Cash Flow: What Your Books Are Really Telling You
In this video, we break down one of the most common mistakes in bookkeeping – confusing profit with cash flow. You’ll learn the fundamentals of each, why they’re very different, and how misunderstanding them can seriously harm your business.
We cover:
• What profit actually means – sales minus expenses, including non-cash expenses like depreciation
• What cash flow is – the real movement of money in and out of your bank account
• Why mixing up profit and cash flow can lead to poor decisions and even business failure
If you’re ready to take the guesswork out of your numbers, the link below will take you to the Bookkeeping Boss Academy – a self-paced but highly supportive program for sole traders, business helpers, and certified bookkeepers. Inside, the Bloom Money accountants guide you step-by-step to confidently run your books, avoid tax trouble, and even start a bookkeeping side hustle.
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